The word ‘Bespoke’ has an English origin to its credit. It means custom or tailor-made clothing. This means that the customer can get their clothes tailored according to their needs. Recently, this word has been in use in the Information Technology stratum. Specifically, it is used to categorize types of websites.
Bespoke software or programs are software or a program that is designed for a specific purpose and is customized according to the needs of the customer. For e.g. a financial consultancy company asks a
software development company to develop software that can calculate future account balance on the basis of the current income and consumption. The software could even determine the best investment plan.
Bespoke websites are websites that are designed by different website development companies for different secondary and tertiary companies. These companies range from those for whom websites are the principal advertising tool to those which are e-commerce companies. For
e-commerce companies, websites serve as an important platform for selling their products.
Bespoke websites have features such as custom layout, their own and advanced database integration, safer and secure money transaction, accurate and faster retrieval of data, etc. It is completely maneuvered according to the needs of the client. Therefore, they take longer to be developed and are expensive than conventional websites built from templates.
Bespoke websites and conventional websites have some same primary features but
bespoke websites have some features that make them stand out from the crowd. It is well responsive, easy to navigate, has clean fonts, logos with hyperlinks to important pages, social media buttons, and widgets for social interaction. Furthermore, it should be
search engine optimized, fast to load, regularly updated, very different themes and colors. An advanced searching option adds another feather to its hat.
It is extremely necessary for businesses to be prominent on the internet. Since bespoke websites allow clients to create websites keeping their requirements in mind, it is unlikely that they compromise on any areas and get absolutely what the company needs. Thereby, online businesses can make it as specific and professional as possible, until it suits it gets a prominent position on the Internet.
As online businesses have to persuade customers like in live shops without speaking, they need to deploy some excellent services and features that they do the job –
website Designing is what is required. Bespoke websites are comparatively more enticing than conventional websites, hence more visitors and more likely is its position within the first few pages of the search.
Cybercrime is an issue that has worried all and therefore customers when visiting online business websites demand total protection of the information they provided to the company. As a result,
website revamping results in better security than conventional websites.
Bespoke websites provide better and more numerous options for advertising and selling their products. Bespoke websites can be browsed on various electronic equipment, provided it’s facilitated with the internet. These websites have international compatibility and a sophisticated interface provides its products with exposure to international markets.
Since these websites are for online businesses, they are easy to administrate and maintain because of their matchless identity provided by complex and efficient
Content Management Systems, permitting complete control over the website. Hence, easy to update and manage. Thereby less operating costs for the company.